I was brought into Translation to launch Kaiser Permanente’s social channel. This was a special assignment for me because I had worked with Kaiser in the past with a Bay Area (CA) Non-profit organization. Being able to offer health resources to a wider audience was a wonderful segue into mass marketing.

The sample provided is a standard content calendar: created with a theme, strategically built to cover brand pillars and go onto the correct channels at the optimum time and date. In addition to a positive outlook on health, we were able to partner with outside publications and work with influences to amplify KP’s reach even further.

Chief Creative Officer: John Norman

Client: Kaiser Permanente

Creative Director: Suz Keen

Art Director: Jackson Cantor

Copywriter: Adia Imara